As the co-creator of the C is for Cthulhu line of plush toys and board books, I’ve embarked on a quest to provide an innovative and delightful entry point for parents to bring a new generation into the captivating world of Cthulhu. Our plush toys offer a cuddly and adorable representation of the legendary cosmic horrors, while the accompanying board books weave entertaining and age-appropriate narratives that engage young minds while nodding to Lovecraftian lore.

Over the last decade, the C is for Cthulhu line has achieved remarkable success, captivating audiences worldwide with its unique blend of Lovecraftian mythos and child-friendly charm. The brand's widespread popularity is evidenced by its sustained growth, resonating not only with dedicated fans of the Cthulhu mythos but also making significant inroads into the family entertainment market, solidifying its status as a beloved and enduring cultural phenomenon.